PlaySmith signs partnership with a well-known Asian online entertainment brand
PlaySmith has signed a partnership agreement with a well-known Asian online entertainment brand. Under the NDA between the two parties, the brand's name will not be disclosed for now. In this partnership, PlaySmith is responsible for the complete process, from theme planning through to producing the entire game.
Scope of work
- Theme planning and style locking
- Character, symbol, reel and UI design
- Title cards and presentation effects for Big Win, Free Game and more
- Loading animations and promotional assets
- Slicing, naming, packaging and delivery to engine specs
“Handing us everything from planning to the complete game is a sign of trust in PlaySmith's production process. We'll apply the same standards to every title and get each one right.”
— Jim, Head of PlaySmith
What the partnership covers
Each game is produced following PlaySmith's standard process: theme planning and style locking come first, followed by full production of the characters, symbols, reels and UI. Presentation effects, loading animations and promotional assets are delivered last, with everything sliced, named and packaged to the specs of the engine the brand uses.
Consistent production standards
A single set of art guidelines and naming conventions runs through every game, so style and delivery quality stay consistent as each new theme is released, and review and integration become more efficient for both sides.
Once titles produced under the partnership go live, they will be added to the PlaySmith portfolio over time, subject to the brand's consent.
About PlaySmith Studio
PlaySmith Studio is a game art studio dedicated to iGaming, delivering end-to-end slot production: theme concepts, characters and symbols, UI, win animations and effects, loading animations and promo videos.
Media contact: hello@playsmith.studio
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